Shapewear has become the foundation of special occasion outfits and with celebrities freely admitting they couldn’t do without it, it’s no longer a well-kept secret.
With a little help from some body sculpting pieces and clever underwear, tight, clingy and even body-con styles are suddenly possible without the worry of unflattering lumps and bumps ruining a sleek physique.
Celebrities from Kim Kardashian (32), to Katy Perry (28), have been quick to endorse the necessity of a good pair of control pants and, the Wide Awake singer loves her shapewear so much she recently admitted she feels fat without Spanx under her daring outfits.
Katy attended the UNICEF Snowflake Ball in New York City, wearing a tight, floor-length, navy Naeem Khan dress with a matching cape.
She said: “I feel like my fat is sticking out so bad right now. I almost always wear Spanx, but not tonight.”
It seems Katy isn’t the only one who can’t leave the house without shapewear - 64 per cent of women feel that control wear increases their confidence levels.
And its increasing popularity means shapewear has come a long way from big pants. More than 50 per cent of female shoppers surveyed by Geroge at Asda said they were bored of ‘plain Bridgets’ and wanted something sexier that helped shape them.
So for this festive season the most fashionable high street stores have created own-brand shapewear collections to ensure you feel confident in your party outfit.
Topshop, M&S and George at Asda have all designed stylish shapewear collections available at affordable prices.
Fiona Lambert, George Brand Director said: “It's very fashionable now to have curves in all the right places and at George we really celebrate this vision of ‘real women.’
“Our customers let us know that Kelly Brook had the curves they would want to emulate, so we've just launched a new range of glamorous body sculpt underwear designed to hug curves and smooth lumps and bumps while still looking and feeling sexy.”
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