Yahoo LifestyleRobert Pattinson's first Dior campaign starts well: first pictures show him in the bath
Dior makes sensible move to show the Twilight star in a bathtub in his first campaign shots for fragrance Dior Homme
Robert Pattinson's first campaign shots for fragrance Dior Homme show that the brand has come up with a nigh-on perfect formula to sell bottles of aftershave.
The Twilight actor, 27, who signed up to be the face of Dior Homme earlier this year, is shown sitting in a bathtub. If he were naked Dior would have probably nailed it completely and seen sales skyrocket as women across the land attempt to recreate the the vampiric allure of R-Pattz in their own men.
Unfortunately for fans of the sexy ex-vampire, Robert is fully clothed as he sits grinning in his bathtub. Sadly he also appears to be staring happily at an out-of-shot model, whose feet lean provocatively on the side of the bath.
The image was released by Dior's official Twitter, in a tweet reading: "A new story is about to start. Robert Pattinson for Dior Homme Parfum. #DiorRob."
[Kristen Stewart shows R-Pattz when he's missing]
[Natalie Portman's mascara ad is banned]
Only two picture of the new campaign have officially been released, but more have found their way onto social media - presumed leaked. They include hot shots of the Twilight star locking lips with model Camile Row, but full details of the campaign's theme are yet to be announced.
Rob joins Jude Law as a face of the fragrance and a plethora of other celebs who are tied to the fashion house. These include Jennifer Lawrence, who wore a pink Dior gown to accept her Oscar for Silver Linings Playbook, and Natalie Portman, who is the face of its mascara.
The shots will no doubt whet fans' appetites for the new campaign, which has been shot by Nan Goldin, and filmed by Romain Gavras. We can't wait to see the sure-to-be smouldering finished product.
Kristen Stewart's Twilight style evolution:
