H&M’s computer generated modelsJust when we thought the fashion industry had got the message about the overuse of airbrushing and digital altering in ads
H&M made a surprising confession.
The Swedish retailer admitted that they had been using only the head of real models on their website and the rest of their bodies were computer generated.
The Norwegian Broadcasting Corporation didn’t ask H&M to remove any images from the site but criticised ...
more H&M’s computer generated modelsJust when we thought the fashion industry had got the message about the overuse of airbrushing and digital altering in ads
H&M made a surprising confession.
The Swedish retailer admitted that they had been using only the head of real models on their website and the rest of their bodies were computer generated.
The Norwegian Broadcasting Corporation didn’t ask H&M to remove any images from the site but criticised them for producing an unrealistic physical representation of the female body.
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