Coleen’s collaboration with the fashion catalogue continues with an affordable range of swimwear and poolside cover-ups.
The WAG-turned-designer revealed an impressive bikini body to model the collection. While we were still hiding our festive belly under thick-knit jumpers, Mrs Rooney jetted off to Miami to shoot the spring/summer campaign in a suitably sunshine-soaked beach location.
However, the trim-looking Coleen is still flying the flag for real women, explaining that she's designed her swimwear range with every woman in mind.
[Related gallery: Celebrities in bikinis]
[Related link: Buy a fab new swimsuit]
“I always consider different shapes when I'm designing,” says Coleen.
“My collection is a really wearable but gorgeous selection of bikinis,
tankinis and kaftans, so women can show off or cover up however they
choose.”
Rebecca Elderfield, womenswear design director at Littlewoods said: “Coleen is famous for her curves and always looks fantastic on the beach.
“We are incredibly excited that she has designed a swimwear collection for us, aimed at real women with real curves, and has chosen to model it herself.”
The fun and flirty swimwear collection will compliment Coleen’s spring/summer clothing range, which includes lightweight jackets, maxi dresses and floral print blouses.
Coleen signed a £2million deal to become the face of Littlewoods in June 2010 and has since designed five collections for the retailer.
If you are feeling in the mood for summer fashion, Coleen's swimwear collection will be available on Littlewoods.com on 8 March.
By 




342 comments