The five best beauty and style tutorial videos

Before the internet and social networking sites existed (can you imagine such a time?), the only way to get beauty advice was to scour the latest fashion and beauty magazines. But now these established titles have some serious competition from self-made beauty video bloggers who are reaping the benefits of their homemade online tutorials

These guys and girls produce their own make up how–to videos complete with advice on the best products to use and upload them to their personal blogs or dedicated video channels.

Knocking up millions of views online from all over the world, these beauty tutorial videos have become the quickest way to source makeup tips.   

If you’re interested in experimenting with different products or just want to shake up your beauty regime, these five style personalities are some of the web’s most successful beauty gurus and can help provide something for every taste. 

Pixiwoo - How to get Angelina Jolie cat eyes tutorial


Experienced makeup artists Nicola and Samantha Chapman began sharing their top beauty tips online in 2008. Fast forward to 2012 and the Pixiwoo channel has over 300 videos, a huge following and sisters Nicola and Samantha have been lucky enough to collaborate with established cosmetic brands.

Makeup fanatics the world over regard Pixiwoo videos as the go-to tutorials for fashion and celebrity inspired make up looks.

[See also: The best makeup for your face shape]


Tanya Burr – Cara Delevingne Burberry makeup tutorial for pale skin

When she wasn’t standing behind a counter selling luxury brand cosmetics, Tanya Burr was busy creating makeup tutorial videos in her spare time. After a couple of her videos went viral the 22-year-old ditched her nine to five and transformed her hobby into a full-time career.

You can find her video channel under the name Pixi2woo, here she shares beauty tips and re-creates her favourite topical makeup looks as seen on celebrities and inside popular fashion magazines.

Wayne Goss – How to highlight and contour you face

Inspired by the makeup tutorial phenomenon, qualified personal trainer Wayne Goss decided to create some of his own. Instead of catering to the young ladies, Wayne saw a gap in the tutorial market. He brushed up on his beauty knowledge before uploading his best cosmetic tips for mature women.

Jim Chapman – Canarby Street: What are you wearing?


Jim Chapman is a male grooming vlogger who uploads his best style, skincare and hair advice to his video channel j1mmyb0bba.

Jim is an adventurous type who sometimes takes his tutorials outside of his room and onto the street to gain some fashion insight from the public.

Subscribers to his channel enjoy his dry wit and no nonsense approach when reviewing products.

A Model Recommends – Model scrapbook: My fashion shoot in Marrakech

Ruth Crilly is a working fashion model who brings you her top beauty tips on-the-go. In between jetting around the world and landing in glamorous locations Ruth runs her blog amodelrecommends and uploads video diaries to her channel.

Ruth advises women on how to look their best at all times whether it is for a night out or laid back daytime look.

The model gives her audience the inside scoop on the top quality beauty products as she works alongside some of the best make artists in the industry.

Do you go online to seek out beauty tips and tricks? Or have you uploaded your own how-to guides to the web? Share your experiences below.

Follow @YLifestyleUK on Twitter

Get the look: Alexa Chung

Matching makeup to hair colour

The best spa detox programmes